Content Marketing

Through our Content Marketing training course, we’ll teach you everything you need to create a fresh, bespoke strategy to grow your content marketing whether you are just starting out or have been publishing for years.

Half-Day Course | Nimbus Room at The Gherkin, London | November 8, 2018


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Reach New Audiences With Content Marketing

Through our Content Marketing training course, we’ll teach you everything you need to create a fresh, bespoke strategy to grow your content strategy whether you are just starting out or have been publishing for years.

In just a half-day course, we’ll give you the tools, resources and knowledge needed to develop an effective content marketing strategy, measure and improve performance and ultimately get your content seen by your target audience.

This Content Marketing Training Course Will Teach You:

  • Understand why content marketing is important and what its key benefits are
  • Understanding the key elements of a content marketing strategy
  • Personas: what they are and how to use them
  • How to analyse your current content
  • How to create purposeful content that drives engagement
  • How to promote your content to reach new audiences
  • How to track and measure the success of your content marketing strategy

Who is This Content Marketing Course For?

Ayima’s Content Marketing training course is designed for all marketers and business owners involved in or planning to start creating and promoting content as part of your marketing strategy. This is a complete entry-level course and no previous content marketing experience is required.

What You’ll Get

  • Hands-on training from Ayima’s team of digital marketing experts with a maximum class size of 15 participants
  • Actionable insights & techniques to implement in your digital marketing strategy
  • Complimentary refreshments during the day
  • Free course documentation
  • Post training support

About Your Instructors

Jessica Neale

Over the past 7 years, Jess has developed a cutting-edge approach to content marketing, creating and delivering industry-leading results across a number of sectors including retail, fashion, gaming, travel and finance for some of the world’s biggest brands. Leading the content marketing team at Ayima, Jess’ passion for developing measurable content strategies and creative campaigns is at the heart of everything she does.

John Nixon

As Content Marketing Manager for Ayima, John specialises in helping major brands across the globe better connect with their audience through story. With nearly 10 years hands-on experience, John works with clients across a variety of industries including gaming, retail, telecommunications and travel, helping them build tailored, measurable strategies that exceed campaign goals and maximise ROI.

Location

Nimbus Room at The Gherkin

30 St Mary Axe, London EC3A 8EP

Why Learn Content Marketing with Ayima Insights Training

Enhance your strategy: Strengthen your digital strategy by upping the ante on your content marketing knowledge. Further aligning digital channels and sales, and boosting brand awareness for your organisation.

Grow Your Traffic: Throughout the years, through trial and error, we have learned what works and what doesn’t. Save yourself the time sifting through all quick fix content articles and learn tactical strategies that work to grow your brand’s presence and engagement.

Make an impact: Learn how to develop a content strategy that delivers quantifiable results. We have experience with a range of content channels including PR, digital, social and more, meaning we can show you how to reach every corner of your target audience with a cross-channel strategy.

Location Nimbus Room at The Gherkin - London

Date Thursday November 8, 2018

Why Learn Content Marketing with Ayima Insights Training

Enhance your strategy: Strengthen your digital strategy by upping the ante on your content marketing knowledge. Further aligning digital channels and sales, and boosting brand awareness for your organisation.

Grow Your Traffic: Throughout the years, through trial and error, we have learned what works and what doesn’t. Save yourself the time sifting through all quick fix content articles and learn tactical strategies that work to grow your brand’s presence and engagement.

Make an impact: Learn how to develop a content strategy that delivers quantifiable results. We have experience with a range of content channels including PR, digital, social and more, meaning we can show you how to reach every corner of your target audience with a cross-channel strategy.

Location Nimbus Room at The Gherkin - London

Date Thursday November 8, 2018

Any Questions?

Interested in a current or future course in your area but need more information before booking? We’re here to help! Send us your questions via the form below and we’ll be in touch shortly.