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A Little Bit About Kayleigh
Drawn to the psychology of marketing and backed by a Master’s in Physics, Kayleigh has spent the past 2 years driving efficient, creative and results-driven paid media campaigns for leading brands across charity, gaming and ecommerce sectors. Combining her analytical and mathematical mindset with an eye for design, Kayleigh’s unique approach to paid social continues to develop lucrative and profitable strategies for brands across all major social media platforms.
- Why Empathy is Important When Using Paid Social
- Facebook's Campaign Budget Optimisation and What it Means for Advertisers
- Apple's Facebook Targeting Crackdown and What it Means for Advertisers
- #AskAyima: How To Get The Most Out of Facebook Ad Campaigns
- 5 Steps to Ensure Your Targeting Works With Facebook’s Evolving Algorithm